HONGKONG, July 23 (Xinhua) -- The 30th Hong Kong Book Fair, organized by the Hong Kong Trade Development Council (HKTDC), came to a close on Tuesday.
According to official data, the seven-day book fair attracted close to one million visitors, and the average per capita spending at the book fair was 875 HKD (112 U.S. dollars), up 8 percent year-on-year.
Deputy Executive Director of HKTDC Benjamin Chau said that people were also keen to take part in the various on-site cultural events, in addition to eagerly buying books on the book fair.
The organizer commissioned an independent market research agency to conduct an on-site survey during the book fair, interviewing more than 820 visitors.
The survey results revealed that most respondents reported having bought printed books over the past year, spending 1,358 HKD (173.8 U.S. dollars) on average.
The survey also revealed visitors’ reading habits and preferences. About 98 percent of respondents said they had read a printed book in the past month, spending an average of 23 hours reading which was one hour more compared with last year’s findings.
